Real Estate
Real Estate Lead Management CRM
Capture. Connect. Convert.
Property buyers enquire on Meta, Google and your website — then go cold if nobody calls. C2A is a real estate lead CRM for capture, salesperson assignment, follow-up, site visits and conversion — not a listings database.
The problem
Brokers juggle Ads Manager downloads, WhatsApp groups and site-visit notes in separate places. Paid Meta, Google and portal leads get lost between marketing and field sales when they are not in one CRM.
How C2A solves it
Use C2A as the hub after the enquiry. Live today: Meta Lead Ads, Google Ads lead forms, WhatsApp API, RCS CTAs, website forms, and property portals (99acres, MagicBricks, Housing, NoBroker). Assign a broker or RM, track follow-ups and keep site-visit notes on the same record.
Portal connectors (99acres, MagicBricks, Housing, NoBroker), WhatsApp API, Meta, Google Ads lead forms, RCS and website forms are Live in Connect.
Property lead journey
- Meta / Google / property enquiries — Buyer submits a Lead Ad, Google lead form, portal enquiry or website form.
- C2A CRM — The enquiry lands with source attribution in one workspace.
- Lead assignment — Route to the right salesperson or broker.
- Sales team — Owner works the lead on web or Android.
- Follow-up — Status, notes, reminders, call and WhatsApp actions.
- Site visit — Visit notes stay on the same lead record.
- Conversion — Mark Converted when the opportunity closes.
Key features
- Property lead follow-up — Statuses and reminders for high-volume inbound enquiries.
- Paid channel capture — Work Meta and Google property leads today.
- Field sales on mobile — Brokers update notes between site visits.
- Portal webhooks — 99acres, MagicBricks, Housing and NoBroker in Connect.
Benefits
- Faster response on paid Meta and Google property ads
- Clear ownership from enquiry to site visit
- One CRM trail for managers coaching brokers
- Portal and paid channels in the same pipeline
Integrations status
- Meta Lead Ads Live — Facebook property Lead Ads.
- Google Ads lead forms Live — Webhook into C2A.
- RCS / website forms Live — Campaign and site enquiries.
- 99acres / MagicBricks / Housing / NoBroker Live — Webhook connectors in Connect.
Inside C2A
Frequently asked questions
Can C2A manage real estate leads?
Yes. C2A supports property lead capture, broker assignment, follow-up and site-visit notes. Meta, Google, WhatsApp API, RCS, website forms and portals (99acres, MagicBricks, Housing, NoBroker) are live in Connect.
Are 99acres or MagicBricks live in C2A?
Yes. 99acres, MagicBricks, Housing and NoBroker webhook connectors are live in Connect.
Can C2A assign leads to salespeople?
Yes. App Admins assign property enquiries to brokers or enable automatic distribution.
Is this a full property listing CRM?
No. C2A focuses on lead management and sales follow-up, not MLS or listing inventory.
Which integrations are currently available?
Live for real estate teams: Meta, Google, WhatsApp API, RCS, website forms and portals (99acres, MagicBricks, Housing, NoBroker).
Explore related pages
Ready to run property leads in one CRM?
Connect Meta or Google today, assign brokers, and track every site visit follow-up.